Matt Magee, VP of Digital Strategy at PJA Advertising + Marketing shares his first hand experiences with Agile Marketing and explores the dynamics of using agile in an agency environment. He talks with Frank and John about: What kinds of agency projects are best suited for agile marketing? Are creatives more or less able to be agile? What types of clients are better suited to run agile marketing projects? Check out all of our Marketing Agility podcasts on iTunes.
Matt Magee, VP of Digital Strategy at PJA Advertising + Marketing shares his first hand experiences with Agile Marketing and explores the dynamics of using agile in an agency environment. He talks with Frank and John about:
Check out all of our Marketing Agility podcasts on iTunes.